6 Jul
05:41

General

Why people are crazy to watch The Soul Publishing content?

Social media Social mediaplatforms are engaged with plenty of people, and many people are spending much time watching unique videos and posts in their free time. Particularly, the Soul Publishing has become more popular around the world. The Soul Publishing is a digital studio that creates creative short-form videos, and it has become the first media company to reach a hundred billion social media views. It has been able to reach audiences on various platforms such as YouTube, Instagram, and much more. Its achievement further establishes TheSoul as one of the world’s leading content creators.

According to the data from Tubular Labs, The Soul Publishing is the first media company to reach a hundred billion social media views on its online content. The company’s music videos have also been viewed over a billion times on Facebook and YouTube. It has become one of the most prominent platforms in terms of social media views. In May 2021, 5-Minute Crafts are the 9th most-popular channel on YouTube.

Targeting social media platforms

The company also works with various other platforms such as Facebook Live Streams, Instagram, and Pinterest. Through its strategy, TheSoul is able to create videos that are designed to reach a wider audience. It has also managed to hold over a billion subscribers across its various properties. The company’s channel portfolio includes some of the most prominent platforms on YouTube such as 5-Minute Crafts, 123 GO!, La La Life, and Teen-Z.

In addition, through its various social media platforms, TheSoul has been able to create content that has attracted over 250 billion minutes of watch time. These videos, which are mainly focused on animation and creative projects, have been shown to an audience of over 500,000 viewers in the first six months of 2021.

How did they become the king of digital world?

The company’s ability to adapt its content to the changes in the digital world and produce engaging and uplifting videos and it helped to reach a hundred billion social media views. This achievement further strengthens The Soul Publishing position as a go-to source for uplifting and engaging content.

The company’s impressive social media success continued in April when it reached over a billion followers on its various platforms. It was also recognized by Tubular Labs for its highly popular content. In the 2020 Awards, which were presented by the company, TheSoul was able to secure the top spot with over 600,000 global viewers.

1 Jul
07:29

Business

Top Reasons You Must Look For Payroll Service

When you choose to hire the first employee, you must consider outsourcing the payroll. When executed incorrectly, then payroll will be one major challenge for the businesses, and will potentially put the employers on risk for any kind of legal issues. For this reason, lots of businesses select to work with the payroll service provider, check out Chad Richison for more details.

Wondering if outsourcing payroll can help your business? As payroll & tax responsibilities will be complicated and time-consuming —still essential — the busy owners are looking to outsource such functions.

Learn about common benefits of the payroll outsourcing, business areas where provider can help, and how the approach can make sense for business.

Right reporting

The payroll service & HR providers have the cloud-based solution that makes it simple to rightly track the employee time, benefits, wages paid, deductions and information. Suppose you want to look up and supply right information to satisfy the tax agency questions, you will find it at a click of the button (or just send query to the payroll service).

Promotes data safety

The payroll service involves huge amount of private data that must be managed with proper care. Manually managing payroll data makes the data vulnerable for theft and destruction. But, payroll management systems make sure highest level of the data security. For example, not all data found in the systems can be available to everyone in the organization. Access will be defined as per the role employee. And two-factor authentication will be enabled that will keep the unauthorized access out, and sensitive information of employee will be encrypted.

Time saving

Irrespective of number of the employees in company, payroll process takes huge amount of attention to detail and time. As per research, ordinary business will spend over six weeks of year just handling payroll.

1 Jul
06:56

Business

Truth Behind the Story of Highest Paid CEO of US

Paycom’s CEO is the highest paid in the US, but just on paper!

Paycom is considered one of the fastest growing software companies in the world, and according to a few reports from international organizations, their CEO is earning the highest salary among all other CEOs in the US. But it is not true as a report submitted by the Paycom to the Security Exchange Commission reveals that the tremendous increase in the pay of their CEO Chad Richison is just on paper because his earning is bound to a performance-based agreement which will work for ten years.

Reality of Performance-based agreement

Paycom was made public in 2014 by Chad, and he purchased almost 8.5 million stocks at $15 per share and started working as the CEO of the company. After 2019, a tremendous increment was observed in his salary, which was almost four times as compared to other CEOs of the top 10 companies in the US. In 2021, according to a few organizations, his salary was $211.13 million, which is the highest ever in the US. But reality is far beyond these stats as he (Chad Richison) is bound to a ten-year performance-based agreement which has different restrictions on his earnings. Some of them are described in the following:

He owns 14.2% of the company, but he has to achieve specific targets to access these stocks.

He has to bring Paycom share value to $1000 within six years to make half of the shares available to him.

In a decade, if the stock’s value reaches $1750, his remaining stocks will become vested.

He has restrictions on selling the stocks he owns.

If he fails to achieve given targets, he will get nothing from the company.

He will get nothing if he leaves the company or gets fired before the shares become vested.

If he fails to achieve the targets, he will not be able to take another compensation package from the company.

He has to take a 160% increment in the company’s stock value, which looks a lot more difficult.

Benefits if the plan succeeds

But he is a genius guy with brilliant performances in the past, and people believe that he can achieve these targets. If he gets success, the estimated value of Paycom will be $100 billion and his share value will be $2.8 billion. These stats look crazy but are bound to a long-term performance-based agreement.

18 Jun
11:41

Games

Finding the Best Online Puzzle Game

There is no denying that playing online puzzle games has its perks, but this doesn’t mean one should choose any game and play it without doing any research first. Personal preferences determine the best game for each person – everyone has different strengths and weaknesses. Some people may benefit most from playing word puzzles, while others might thrive with Sudoku or crossword puzzles. In other words, choosing a game that will allow you to develop these specific skills and more is essential.

Puzzle minesweeper online games such as chess, Scrabble, or mazes are great mental exercises and help you think outside the box; they regularly require creativity to solve and logic to understand. Sudoku, however, is commonly known as a brain teaser – not only because it requires some thinking but also because it requires you to use logic. Both types of puzzle games offer fun for the player and challenge for the mind.

Online puzzle game players are inevitably drawn toward solitaire games – this is good news for them because several different types can be played online without downloading anything. Some players like playing Solitaire Blitz or Poker Solitaire with a computerized opponent, while others prefer playing against each other online. A third group enjoys playing games where they have to collect cards from various decks (such as Magic: The Gathering) before engaging in a battle.

The point here is that every type of solitaire game can be played on the web, and these games can be grouped into categories according to their play style or rules. However, when people talk about customizing an existing game, they mostly mean making personal rules; this includes choosing your card deck, choosing your number of cards per deck, customized rules, etc. In other words, customizing an existing game is just another way of saying that you want to make changes so that it plays more like a specific individual game than the one already exists (or so you think).

14 Jun
03:52

Business

Guide to know about the security guard

A bodyguard is a person or group hired to defend another person from harm or attack to escort and protect a prominent or well-known figure. They frequently work for celebrities, business executives, politicians, and others at risk of personal assault. When you hire bodyguard London, an expert agency will arrange for one or more of our bodyguards to accompany you. Bodyguards can operate alone or as part of a security team but constantly stay near their clients to keep an eye on the circumstance and avoid dangerous circumstances from growing.

Why would you require the Protection Security Company?

Criminal groups are continuously plotting who they will prey on next. Some crooks may even abduct your child and demand a ransom for their release. If you have a lot of money, you should hire bodyguard London to protect you from potential life risks. In the event of a terrorist attack, bodyguards can also defend you.

What to Look for in a Personal Protection Officer?

Bodyguards are sometimes portrayed in the media as hefty, imposing characters bodyguards are better suited to various clients and situations. Bodyguard techniques, for example, might vary greatly depending on whether you want executive, personal, celebrity, or VIP security. These are a few crucial qualities to look for in a bodyguard service.

Physically capable of fighting
Strong communication abilities
familiarity with the surroundings
Excellent problem-solving and planning abilities Ability to react rapidly in an emergency
In delicate situations, discretion gets required.
It is necessary to work lengthy, demanding shifts.
Loyalty and commitment
Previous relevant bodyguarding experience

Why do you require the services of a security guard?

1)It makes a terrific first impression.

The presence of a guard at your location, whether it’s a corporate office, a public building, or a small business, makes a powerful first impression.

2)It helps to relieve tension.

Hiring a guard relieves the customer’s concern by ensuring that the property is secure.

3) Be alert and prepared.

Unlike the public security sector (police), hired security guards are required to respond once they are on site.

4) Disincentive

With the addition of on-site security, shoplifting, nuisance behavior, staff theft, and criminality at the location are all expected to decrease significantly.

5) Adaptability

Security guards from G3 Security may perform different functions, allowing clients to hire them for specific tasks.

6) Management

Keeping order may be firm during busy seasons, so having a guard on standby who can do so while your team gets occupied with customer service chores is a good idea.

13 Jun
10:47

Marketing

Growing a Business Instagram Account

Building your Instagram account is very similar to creating a personal Instagram account. It would be best to have an eye-catching, easy-to-navigate layout and quality content. The difference lies in the goals of these accounts. While personal accounts are for sharing with friends and family, a business account is for marketing and selling products.

Your personal Instagram account should have a different layout than your business account. Ronn Torossian encourages businesses to create accounts representative of who they are as a brand.

To use Instagram for your business, you must make your account stand out by promoting your brand’s identity. To do this, use beautiful imagery with text overlays that match the look of your website and products. Create a color scheme that is workable across all platforms: desktop, mobile, and tablet.

The purpose of your personal Instagram is to share with family, friends, and followers. In the marketing world, they call this ‘native advertising.’ Native advertising is when brands show their branded content on third-party platforms such as Twitter, Facebook, and Instagram without explicitly asking for money or an advertisement. This type of content could include products from a company, travel photos from a vacation, or a photo from one of their events.

What are some examples of native advertising on social media? Let’s say you like a brand’s product and want to support them. You could repost the effect on your Instagram account. Or you could post a photo of you enjoying a product at an event.

Your goal should be to provide value through your content. It’s a win-win for both parties. If you don’t like certain products, don’t bother posting them on your account. Remember, this is supposed to be a fun way to share photos, not a sales pitch.

A business account has a different purpose. Businesses buy advertisements and sponsored posts on social media platforms, including Instagram, to advertise their products or sales they are running at their business location:

Your business type will determine what kind of content makes sense for your account. For example, if you own a restaurant, you can post different photos. You can post photos of the food, interior design, or even pictures from events at your restaurant.

Your goal is to build brand awareness with your followers in hopes that they will want to visit your location and purchase goods and services from you.

The main difference in the purpose of these two accounts is that a person’s Instagram account is designed to share content while a business account sells goods and services. These goals will determine what type of content appears on these accounts.

13 Jun
05:21

Marketing

The Future of Public Relations and Marketing

“Marketing in a digital world has become too complex for a single person to be able to keep up,” suggests Forbes reporter Rebecca Wachter. And it’s true. That’s why this month’s focus on the future of PR and marketing is on a new wave of digital journalists and content producers who are disrupting traditional relations between PR and marketing professionals and their clients.

Many of them are experimenting with the concept of the integrated journalist/marketer. Their goal is to help clients understand what works for them, and they are making massive changes to the way PR and marketing strategies are written and measured.

“I like to think of the future of PR and marketing as being about creating content for people who are highly engaged with the world around them,” says Barbara Solomon, co-founder and CEO of Convince & Convert, a newly launched digital agency. “Everything we do will be centered on the people who are going to be reading and sharing the content.”

The future of PR and marketing: What will it be?

This will be the most significant change to public relations and marketing in a long time. Although the traditional relationship between PR and marketing professionals is changing, the basic questions about the best way to do business with clients are still the same.

RonnTorossian web has become so powerful that we are moving beyond a department-based approach to solving problems. Rather, we are all working together to solve them,” adds Solomon.

If you’re lucky enough to be at the forefront of these changes, you are poised to be very successful.

“In a way, all of us in PR and marketing are the future of PR and marketing, because we are constantly creating new ways of communicating,” says Buzzfeed News reporter Natalie Brodsky.

“As an industry, we’ve become better at responding to the world’s changing needs,” says Josh Griffith, the former chief communications officer of KIVA Media, a digital PR firm. “But it’s not about what we are doing, it’s about how we’re doing it.”

As a result, PR and marketing professionals will need to evolve from being primarily account managers to change-driven practitioners with deep understanding of their clients’ business and customers, whether they are businesses, brands or politicians.

9 Jun
09:26

Business

How to Select the Best Long-Term Care Center

Having to send your loved ones in the long-term care facility will be the touch choice and comes with a lot of emotions. Rykka Care Centre would like to help and alleviate some stress & struggle you might currently experiencing just by offering you tips on how you can select the best short term or long term care center.

Living Spaces of the Long Term Care Center

With long term care center, you are offered fully-serviced living surrounding that cares for all your needs. Trained staff will manage housekeeping, keeping your intimate space & shared space totally clean. The long term care center is specifically made for elderly and normal people.

There are many hand railing & ramps, meaning spaces are wheelchair-friendly and walker-friendly. Even for people with limited mobility, layout and design of long term care center highly improves mobility.
Most of the care center offers the private residences, and people that do not can partner you and your relative with compatible roommate. The long term care center generally have extensive grounds with wonderful landscaped surrounding, ideal for the afternoon strolls.
There’re various activities centers, staffed kitchens, as well as convenient stores available. Well-maintained living areas of the long term care center are quite comprehensive as well as unmatched in services that will offer you and your loved-one.

How Can I Select Best Facility?

You have to determine your requirements since there are many facilities levels that will be selected. There’s assisted living where your loved one might just require help with daily things. After that there is the skilled care center where your relative needs more attention daily. Finally, there’s memory care –that is for people with dementia and Alzheimer’s disease. Look out what you want for your relative and make the right choice on type of care center they require based on their care level.

9 Jun
04:58

Health

Want to know about the health care centre field

The field of health care centre is a fast-growing specialization that involves providing care for older adults. It is expected to be in demand for many years to come due to the increasing number of people who are expected to need this type of care.

This field is mainly concerned with the care of older adults with complex mental and physical health needs. A health care centre that specializes in this field has the necessary skills to identify and fulfill the needs of people. They also closely monitor the conditions of the patients and their needs.

How do health care centre take care of their patients?

The Rykka Care Centre will provide the best possible care for their patients. This type of interaction allows the caretaker to develop effective methods of attending to the needs of the older adults. In addition to assessing the patient’s mental status, the caretaker also checks the patient’s cognitive skills and other medical conditions and then they decides if he or she is capable of performing various daily activities on their own.

As a connection between the patient’s family, doctors, and other health care providers, the health care centre can also discuss the patient’s various health concerns. The health care centre also aims to educate the patient about the importance of maintaining a healthy lifestyle and preventing diseases. They also help them to manage their physical and mental abilities so he or she can still participate in regular activities.

Job role of health care centre

The health care centre also helps the patient to maintain his or her medication regimen. They also ensure that it is strictly followed. The Rykka Care Centre will also perform simple tasks such as taking blood pressure and performing other basic procedures. Being a caretaker can be emotionally challenging due to the various factors that affect the well-being of older adults. Some of these include depression, financial problems, and feelings of abandonment and loneliness. As a caregiver, they must learn how to treat each patient with the utmost respect and dignity. While it’s important to note that the cost of health care services is often more reasonable than nursing care or private seniors’ residences, it’s also possible to make due with a flexible schedule. Choose the best health care centre based on the customer reviews and ask to your neighbours and friends before you going to join with them.

7 Jun
05:15

Business

Ronn Torossian: Books, Biography, Blog

Ronn Torossian Tips

Ronn Torossian, director of public relations, said that marketing includes all the activities that a company undertakes to encourage the purchase and sale of its products and services. Marketing draws attention to the offers of a company, which can be products or services. Relevant marketing examples include television advertisements, display panels and advertisements on social media platforms and magazines.

Marketing mix is a crucial element of marketing. The marketing mix refers to a set of actions that a company uses to promote its products and services. They include four “p: product, price, promotion and place. Marketing also consists in targeting ideal customers and drawing their attention to the product or service of a company.

Here are the objectives of marketing.

The end result is a customer responding to a call for action. This can only be achieved by certain steps. The steps include the following elements:

Understand the buyer’s character
Successful alignment of sales and marketing
Establish relationships with prospects through several contact points
Adopt an omnichannel marketing approach
Including live or cat cat robots.
For a business to put it there and settle, it must adopt certain awareness tactics. Nowadays, customers are counting on social media platforms for opinions and advice.

The information or messages given to customers should make it easier for them to choose a business rather than others. Certain digital marketing strategies, such as optimization of forms and the creation of online communities, also lead to an increase in conversions. There are many ways in which companies can use this new feature on Instagram to connect with the public and promote by the guide of Ronn Torossian.

Optimization of recall posts

The addition of a reminder to an Instagram publication takes less than a minute, and users can choose to add a specific time for the time of departure or end for an event. Although no one receives the notification concerning the end of the event, the delay is useful for consumers, because it will make them know how long an event will last. In addition, the platform automatically converts reminders in local time of any user who authorizes notifications, which means that companies do not need to add additional time zones to the recall. Companies must use detailed names for their events, so that consumers understand what the event is before adding a reminder for this. Companies should also use descriptive legends for their publications. Although Instagram limits the number of characters for event names, there is no limit for such for legends.